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A Google Social Analytics Summary + the New Backlinks Report

 One new feature in Google Analytics that I have enjoyed exploring lately is Social. Its main purpose is to measure your social impact across different networks and channels. You can also monitor the...

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Twitter Ads Just Got a Lot More Interesting…

 …because they’re offering interest targeting.  See what I did there?  I’ll give you a second to compose yourself. We haven’t talked about twitter advertising a whole lot here on Found, so let’s give a...

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Twitter Listens to Advertisers’ Demand for Tracking & More Tweet Control

 Twitter is doing what social media was designed to do…. they’re listening to their audience; well their advertisers anyway. There are two new features which will enable advertisers to better track the...

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Why You Need to Sign Up for a Twitter Ads Account NOW

 …or Full Targeting for Self Service Twitter Accounts if you’re into the Rocky & Bullwinkle alternate title thing. If you’re following me on twitter, you would have noticed I used the word “holla”...

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Twitter Keyword Advertising is Here

 Our twitter advertising reps told us a big announcement was coming this week. And while that type of lead up can create major disappointment with even a decent pay-off*, they did not disappoint. *...

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State of the Agency

 Happy New Year! We’ve had some big things going on here at DOM, causing some pretty large growth.  One of the things that fell through the cracks – as longtime readers will already know – is posting...

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New Twitter Ad Features: Mobile Promoted Accounts & Twitter Retargeting

 Given all the pressure on Twitter to, you know, start actually making money now that it’s gone public, it should come as no surprise that Twitter is beefing up its ad services.  And they’re doing it...

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Sports and Social Media: A Perfect Pair

 It’s hard to deny the influence that sports have on our daily lives. It is almost impossible to go more than an hour or two without hearing or seeing something sports related. As I’m writing this, I’m...

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The YouTube Channel Upgrade

Have you checked your YouTube account lately? Surprise! Your channel got an upgrade. Since our Direct Online Marketing™ YouTube has a new look too, I’ve been exploring the changes. If you haven’t had a...

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The LinkedIn Follow Company Button: Start Using It

Today, I’m reminding everyone to use the new(ish) LinkedIn Follow Company button on their website. This update actually rolled out on February 27, 2012, but an email about the button was also sent out...

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